Hagaman Insurance Group, a life, health and dental insurance brokerage, is located just off the Jersey Shore in the township of Toms River. The town, with its bucolic central business district and miles of water frontage, is normally quiet. But when Hurricane Sandy struck in the fall of 2012, Toms River was anything but peaceful.
Dean Pasqua, Hagaman Insurance's technology director, described to us the havoc that Sandy wrought. "Sandy killed us," he said. "We were totally unreachable - clients were screaming at us."
Why was the insurance firm hit so hard? It was using an on-premise business phone system, Dean explained. New Jersey was one of the states hit hardest by
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With Facebook changes already popping up it’s time to start getting proactive. Facebook has changed over the years but the latest updates will be the most significant since the popular social network’s inception; this video from Facebook's YouTube channel shows what changes you can expect to see.
http://www.youtube.com/watch?v=YaQQHYQHnMk
To help you stay ahead of the game we’ve compiled five key ways to prepare your businesses for the recent Facebook changes:
1) Educate Yourself: Set up Google Alerts and read as much as you can about the latest Facebook changes. Don’t get
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Vanity phone numbers can provide a highly effective marketing lure. A few decades since the introduction of 1-800-FLOWERS and 1-800-LAWYERS, both are still going strong. Fast forward to 2013, and not a whole lot has changed. The positive impact of vanity numbers on marketing primarily boils down to leveraging the power of mnemonics. One study found that advertisers can expect an 84% improvement in recall rates for vanity 800 numbers vs. numeric phone numbers shown in visual media.
(As a fun aside: Sprint
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